The Dash Marketing Site Cookie Policy

Version 1.2 - updated 24th March, 2022

This policy explains how we use cookies and other technologies when you visit the Dash.app marketing website. We use the term 'Dash marketing site' to refer to the marketing website hosted on dash.app. It doesn't include the product subdomains of dash.app.

1. What are cookies?

Many online service providers use ‘cookies’ to provide reporting information and help with online advertising. A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies may be either ’persistent’ cookies or ‘session’ cookies.

  • A persistent cookie will be stored by a web browser and remains valid until its set expiry date, unless deleted by the user before the expiry date.
  • A session cookie expires at the end of the user session, when the web browser is closed.

Cookies don’t typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

2. Cookies that we use on the Dash site

The cookies used on our website are grouped into the following categories:

  1. Necessary
  2. Statistics
  3. Marketing

The below list details cookies used in our website.

Necessary (9)
Cookie
Provider
Purpose
Duration
__cf_bm hubspot.com Used to distinguish between humans and bots. This helps us make accurate reports on the use of the website. 1 day

__cfruid dash.app This is part of the services provided by Cloudflare. It includes load-balancing, deliverance of website content and serving DNS connection for website operators. Session
_GRECAPTCHA google.com We use this cookie to distinguish between humans and bots on the website. This is helps us make valid reports on the use of the website. 179 days
CookieConsent dash.app Stores the user's cookie consent state for the current domain. 1 year
embed/v3/counters.gif forms.hsforms.com Used to implement forms on the website. Session
embed/v3/counters.gif perf.hsforms.com Used to implement forms on the website. Session
rc::a google.com We use this cookie to distinguish between humans and bots on the website. This is helps us make valid reports on the use of the website. Persistent
rc::b google.com This cookie is used to distinguish between humans and bots. Session
rc::c google.com This cookie is used to distinguish between humans and bots. Session
Statistics (4)
_ga giphy.com Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 2 years
_gat giphy.com Used by Google Analytics to throttle request rate. 1 day
_gid giphy.com Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 1 day
collect google-analytics.com Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels. session
Marketing (3)
__ptq.gif hubspot.com Sends data to the marketing platform Hubspot about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels. Session
ads/ga-audiences google.com Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites. Session
giphyPingbackId giphy.com Enables user tracking by synchronising the ID across many Microsoft domains. Session

3. Cookies used by our service providers

Our service providers use cookies, too. These cookies may be stored on your computer when you visit our website. We’ve listed our service providers and what we use them for below. There are also links to their own cookie policies should you wish to read more.

Analytics and performance
  • Google Analytics: Used to analyse the use of our website, Google Analytics gathers information about website use by means of cookies. The information is used to create reports about the use of our website. View Google's privacy policy - the relevant cookies begin with [g_ut].
  • Hubspot: Used to analyse information about the source of leads (both ‘free trial’ submissions and demo request) and enquiries to our sales team. Hubspot gathers information about website use by means of cookies and other navigational tools. The information gathered is used to help our sales team provide an effective service and contributes toward reports our marketing team run on marketing activity effectiveness. View Hubspot’s privacy policy for more information. The relevant cookies are identified above in section 2.
  • Hotjar: Used to view how users are interacting with our web pages in order to improve their quality. Hotjar uses cookies to collect non-personal information such as click or scroll patterns on site, as well as device details to allow us to create improved customer experiences. More information about Hotjar’s privacy practises can be found here.
Communications
  • Intercom: Used to provide support and communications to users on the Dash marketing website and within the Dash product itself, through our online chat and our help centre. Please view Intercom's cookie policy for more information.
  • Calendly: We use Calendly to manage the demo requests and meeting bookings from contacts outside of our company. Doing so requires the use of Calendly's third-party cookies. Find out more in their privacy policy.
Marketing and advertising
  • Google Ads: The advertising includes the display of adverts across Google properties and partner sites across the web. This includes ‘remarketing’ adverts based on your past visits to our website. We use first and third-party cookies to inform and serve ads based on your visits to our website and report on ad services and interactions with our site. If you would like to opt out of these Google cookies, you can do so here.
  • Facebook: We sometimes run Facebook advertising campaigns which require remarketing tags to personalise content to you. You can view Facebook’s cookie policy for more information.
  • LinkedIn: We sometimes also use LinkedIn tags to personalise content to you. Please view LinkedIn’s terms and cookie policy for more information.
  • Twitter: We occasionally use Twitter tags to personalise content to you. Please view Twitter’s cookie policy for more information.

4. Managing cookies on your browser

Most browsers allow you to decline accepting cookies and to delete cookies. The methods for doing so vary between different browsers, and versions of said browsers. You can however obtain up-to-date information about blocking and deleting cookies via these links:

Blocking all cookies will have a negative impact upon the usability of many websites.

If you block cookies, you will not be able to use all the features on our website.