We're built by Bright

Dash may be the new kid on the block, but it's been built by Bright. We've got over 20 years experience in the industry and created one of the first digital asset management (DAM) tools out there, Asset Bank.
We've used our experience with Asset Bank, which is perfect for large businesses with complex DAM requirements, to build Dash.
With Dash, small businesses finally have a DAM that does them justice. Easy and quick to get started with - with a price tag that growing brands can afford.

"Things can be so much better than this!"

That’s how all great product origin stories start. Ours is no different.
We set out to build a DAM fit for today's small businesses and created Dash - the everyday digital asset management tool for growing brands. Effortless. Easy-to-use. And stunning.
You don’t have to be an organisational whizz, or hire someone to manage your content library. Just bring your assets and get going. And when you need support, we’re one click or call away.

The Bright culture

We're based in the (not always) sunny, sea-side city of Brighton, UK. Just like our Dash clients, we're a growing business too.

As a company, Bright is focused on creating products that our customers love using and that help them achieve more at work.


In the words of Martin, Bright co-founder and Dash product owner: "Unlike some DAM vendors on the market, we’re bootstrapped and have every intention of remaining independent. Our focus will always be on providing the best DAM solution for our customers."

We care about our employees and have won Great Place to Work awards. Find out more about our culture on the Bright site.
We're committed to being an ethical business. We don't work with industries whose values aren't compatible with ours - like tobacco or arms manufacturing. Read more in our Corporate Social Responsibility policy.

How we work

We work best as a team. Everyone has different experiences and backgrounds - and bringing all of that together is how we make Dash the best product it can be.
That's why we work in cross-functional teams. From developers to customer success managers, marketers to UX designers, we work together to make Dash a success.
Two of our core Bright principles are lean thinking and agile working. It's how we deliver features fast, improve on what's working, and get rid of what's not. Agile isn't just for developers, either - it's defines our approach to marketing and improving our customer experience. Learn more about our agile approach.